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Being a better business

We all change over time. We grow, we evolve and the hope is, we get better. At Just Enough Brave we’ve been doing some growing ourselves and that evolution is brought to life in our new website that we’re pleased to say is now live....
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Purposeful business.

There’s plenty of talk in business about brand purpose these days So because we’re a helpful bunch we thought we’d give you a distilled view of its definition....
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Brand jargon untangled

Admit it ... we’ve all sat in meetings where we don’t completely understand what the other people around the table are saying. ...
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Ambassadors v Champions v Influencers … they’re all Brand People

‘Brand Ambassador’, ‘Brand Influencer’ and ‘Brand Champion’ may be a cause for some confusion so here's a post dedicated to them....
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The business of branding football

When the Italian football giants Juventus unveiled its new identity and badge and to say it was slightly controversial is a bit of an understatement. ...
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