Epeus Consulting

The masters of risk management

The Challenge

Epeus are specialists in the oil and gas industry, bringing together a team of vastly experienced consultants in this project risk management consultancy. The engineers and project professionals are the experts that the leading gas and petroleum brands look to when drilling projects need urgent help. After ten years of success Epeus felt the time was right to develop a brand that could match the dedication of its people.

The Solution

In keeping with Epeus global attitude to business, a team of experts from all over the world were brought together. A copywriter from the Czech Republic, a Creative Director from New Zealand, a project management team in London and Dave's design team heading up creative in the South West.

After hosting a series of meetings online the team developed a positioning which epitomised Epeus commitment to its business. The self assured READINESS IS ALL statement said everything and more about their attitude to business. The re-energised identity and visual language took a tired symbol and updated it to an iconic mark, built on strong geometric foundations, from which the visual language was also formed. The new identity system instills trust and technical excellence, through, a contemporary block serif and bold visual assets.

The Results

Since the re-brand Epeus have continued to go from strength continuing to deliver on their positioning, completing another 20 major assignments for 11 clients around the world from Singapore to Brazil, with increasing business growth in their core markets of Europe and the US.

www.epeusconsulting.com

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